Craig shares details of the brand new Jaguar Stance fragrance.
At an exclusive launch event in central London, I was introduced to the striking new eau de toilette in the Jaguar Fragrances family. With a fresh and vibrant personality, allow me to introduce you to Jaguar Stance.
Along with their beautifully designed cars, Jaguar have been creating men’s fragrances for some time. Historically they have been aimed at a more mature gentleman. This time around they are offering a distinctive new fragrance directly aimed at a younger, up and coming audience. Think of those twenty somethings, fresh out of university, super connected, and about to take their careers by the horns and carve their way into the world.
This fragrance is fresh, light and very easy to wear. The top notes of apple and mandarin give a distinct vibrant crispness, while the heart notes of vetiver, patchouli and cashmere wood offer a masculine depth.
Creator Richard Ibanez took me through the process of the fragrance’s creation, and explained how each element worked together to build a scent which would appeal to a dynamic new generation.
The base notes of Jaguar Stance come in the form of vanilla for a hint of sweetness, and the sensuality of musk and amber. Inspiring, individual and authentic, just like the young men that this fragrance is aimed at.
That’s not to say that an older man can’t wear this, you can, just as I will. It’s a Jaguar fragrance at the end of the day, so its track record of being a solid and sophisticated fragrance is not in question.
The bottle itself is a reason to buy this fragrance. Using elements directly lifted from the interior design of the Jaguar I-Pace, the faceted bottle with its grey toned smoked glass is a real statement. Modern, classy and distinctive, the bottle has a gunmetal cap which is finished with the iconic ‘growler’ Jaguar head.
Jaguar Stance is available now, from Marks & Spencer. 60ml bottles are £29.00 and 100ml bottles are £45.00, so they are an ideal Christmas gift.
Thank you for reading this post. Have you tried Jaguar fragrances before? Maybe you’re one of the first to buy this brand new fragrance? Either way I’d love to hear from you, so please feel free to leave a comment below.
This post is sponsored by Jaguar Fragrances. All thoughts and opinions are honest and are my own.